To create a new brand identity for an established pharmaceutical contract manufacturing company that is expanding under new management - without loosing existing equity.
Partnering with Active Integrated Marketing for strategy and content development, we took their existing logo mark and refined it with a fresh, state-of-the-art new look. Created a new palette of brand colors and a revised tag line.
Sales are up, leads are increasing and the sales team spends less time assembling proposals and more time selling!