Highpoint Foot and Ankle Center was in a difficult situation: midway between a gigantic three-county area in suburban Philadelphia, they were spending a fortune listing in not one, but three phone books to drive traffic. This tactic didn‘t leave much extra for other marketing promotions.

We began with a modern, eye-catching logo to help differentiate Highpoint from the myriad podiatric offices in a very crowded marketplace.

The client describes their new identity campaign as a “huge leap forward”bringing in new customers. It‘s all been done with no increase in total marketing dollars spent.